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Appointment Setting

Fill your calendar with

qualified meetings.decision-makers.real pipeline.buyers who convert.

We manage the entire top-of-funnel โ€” identifying ideal buyers, crafting multi-channel outreach, handling objections, and delivering qualified meetings into your sales team's calendar.

Book a Free ConsultationView Case Studies

Trusted by ambitious B2B brands across 9 markets.

Duff & Phelps UK
Danube Properties
Joules
Troon Golf
The Opportunity

Your sales team should be
closing, not prospecting.

Every hour your best people spend on prospecting and follow-up is an hour not spent converting pipeline. We manage the entire top-of-funnel โ€” so your team walks into qualified conversations, every day.

61
qualified meetings booked in 6 months for an IT recruitment firm in ANZ
3.2ร—
more pipeline per SDR compared to client's previous internal team
72%
meeting-to-opportunity conversion rate across active engagements
28 meetings booked
this month
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4 meetings today
Core Capabilities

Every stage. Fully managed.

โ—ˆ
Prospect Research & Data

Prospect Research & Data

We build the target list first โ€” verified contacts, ICP-matched titles, technographic filters, and intent signals โ€” before a single message is sent. The quality of the list determines the quality of the meetings.

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Multi-Channel Outreach

Multi-Channel Outreach

Email, LinkedIn, phone, and direct mail โ€” sequenced across multiple touchpoints. Most deals require 8+ touches before a positive response. We reach your buyer where they are, in the order that converts.

โฌก
Qualification & Booking

Qualification & Booking

Our SDRs are trained in your specific value proposition, common objections, and qualification criteria โ€” so every meeting booked meets your BANT, MEDDIC, or custom qualification standard.

Launch Process

Six steps to pipeline in market.

A structured onboarding process that gets your programme live quickly without cutting corners on ICP definition, messaging, or data quality.

61
Qualified meetings booked in 6 months
3.2ร—
More pipeline per SDR
28d
Average time to first meeting
72%
Meeting-to-opportunity conversion rate
01

Discovery & ICP Workshop

We run a structured discovery session to document your ideal customer profile, value proposition, objection landscape, and existing sales process โ€” the foundation everything is built on.

02

List Building & Data

ICP-matched prospect lists built from verified sources โ€” LinkedIn Sales Navigator, ZoomInfo, Apollo, and custom research โ€” with direct email and phone where available.

03

Message Development

Outreach sequences written and tested โ€” email subject lines, body copy, LinkedIn messages, and call scripts โ€” all A/B tested before the full campaign launches.

04

Campaign Launch

Multi-channel sequences activated โ€” email, LinkedIn, and cold calling running in parallel with coordinated touchpoints and response handling.

05

Live Optimisation

Weekly performance reviews โ€” adjusting messaging, testing new hooks, refining targeting, and responding to what the data tells us about who is actually converting.

06

Meeting Delivery

Qualified meetings booked, confirmed, and briefed โ€” with detailed notes, research, and qualification data passed to your team before every call.

The Full-Funnel Process

From ICP to booked
meeting. Every step.

Appointment setting that works is a system โ€” not a single tactic. Every stage below is handled, measured, and optimised as part of your programme.

Book a Free Consultation โ†’
ICP Definition
Ideal customer profile defined to company size, sector, geography, technology, and specific seniority targets
List Building
Verified prospect lists built with real-time data โ€” company email, LinkedIn, direct dial, and intent signals
Message Development
Outreach messaging tested across channels โ€” email subjects, LinkedIn messages, call scripts, and objection guides
Sequence Activation
Multi-touch outreach sequences launched โ€” email, LinkedIn, and phone coordinated across a 21-day engagement window
Qualification
Respondents qualified against your criteria โ€” budget, authority, need, and timeline validated before the meeting is booked
Meeting Booking
Qualified meetings booked into your team's calendar โ€” confirmed, briefed, and prepared for conversion
Pipeline Handover
Meeting notes, research, qualification notes, and contact history passed to your AE before every call
Why Appointment Setting Works

Qualified meetings
are the fastest path to pipeline.

Outbound appointment setting compresses your sales cycle by putting your team in front of qualified decision-makers โ€” without the months of inbound content investment.

Book a Free Consultation โ†’
01

Senior SDRs, not junior staff

Our appointment setters are experienced, business-aware professionals โ€” not entry-level callers reading from a script. They understand your market, your buyers, and how to handle complex objections.

02

Multi-channel by default

Email only converts a fraction of what multi-channel does. Our default programmes use email, LinkedIn, phone, and sometimes direct mail โ€” coordinated as a single system, not separate efforts.

03

Your brand voice, always

We represent your brand โ€” not ours. Every message, call, and interaction is in your brand voice. Clients we book meetings for cannot tell the difference between us and their internal team.

04

Meeting quality over meeting volume

A meeting with the wrong person at the wrong time wastes everyone's time. We qualify rigorously before booking โ€” ensuring your sales team's calendar is full of conversations that can actually convert.

Sales team appointment setting

Stop prospecting. Start closing.

Your next 20 qualified meetings
are closer than you think.

Book a Free Consultation โ†’
Real Results

Qualified meetings that convert to pipeline.

We measure what matters โ€” meetings booked, pipeline generated, and meetings that convert to opportunities.

View All Case Studies โ†’
61
Qualified meetings
in 6 months
3.2ร—
More pipeline per SDR
vs internal
72%
Meeting-to-opportunity
conversion rate
28d
Avg time to first meeting
from programme launch
Why LVRA Global

Meetings that are worth
your sales team's time.

We run programmes where quality of meeting always takes precedence over volume โ€” because a bad meeting wastes your most valuable asset.

Senior SDRs, not junior staff

Our appointment setters are experienced, business-aware professionals โ€” not entry-level callers reading from a script. They understand your market, your buyers, and how to handle complex objections.

Multi-channel by default

Email only converts a fraction of what multi-channel does. Our default programmes use email, LinkedIn, phone, and sometimes direct mail โ€” coordinated as a single system, not separate efforts.

Your brand voice, always

We represent your brand โ€” not ours. Every message, call, and interaction is in your brand voice. Clients we book meetings for cannot tell the difference between us and their internal team.

Meeting quality over meeting volume

A meeting with the wrong person at the wrong time wastes everyone's time. We qualify rigorously before booking โ€” ensuring your sales team's calendar is full of conversations that can actually convert.

Full transparency and reporting

Real-time dashboards showing contacts touched, responses, meeting outcomes, and pipeline generated. Weekly briefings so you always know exactly what is working and what is being tested.

Market-specific playbooks

Australia, UK, US, UAE, and Southeast Asia have different cold outreach norms, compliance requirements, and response cultures. We build market-specific playbooks for every geography we operate in.

Client Results

Real businesses.
Measurable growth.

Every number below is from a real client engagement โ€” real execution, real attribution, no vanity metrics.

Real Estate & Property
148% organic traffic growth
New Zealand
Healthcare & Life Sciences
+52% qualified patient enquiries
Australia
Financial Services
โ€“67% cost per lead
AU & UK
Recruitment & SaaS
312% organic audience growth
ANZ
Dr. Sarah Connelly
Medical Director, Allied Health Group

โ€œAfter six months with LVRA, our organic traffic doubled and we started appearing in AI overviews for our core treatment keywords. The AHPRA compliance piece was seamless.โ€

James Whitfield
Head of Growth, Nexus SaaS

โ€œThey rebuilt our entire SEO architecture and within three months we were ranking page one for every major service keyword. Pipeline from organic jumped 60%.โ€

Priya Nair
Marketing Manager, Apex Industrial

โ€œWe'd tried two other agencies before LVRA. The difference is they actually understand B2B buyers and build content that converts, not just ranks.โ€

Tom Hartley
Managing Partner, Hartley Financial

โ€œThe GEO work was something we hadn't even considered before. Now our firm is cited in ChatGPT answers for financial planning queries. Genuinely game-changing.โ€

Renee Liu
Digital Director, Premier Property Group

โ€œLVRA turned our 14-location real estate site into a ranking machine. Every suburb page now pulls qualified buyer traffic without us touching a thing.โ€

Marcus Bell
CEO, Talentbridge Recruitment

โ€œOur cost per lead dropped by half in under a year. LVRA doesn't just optimise โ€” they engineer growth systems that compound over time.โ€

Charlotte Evans
CMO, Clearwater Capital

โ€œThey handled our FCA-regulated content with care and expertise. We're now visible in searches we never thought possible in a compliant way.โ€

Daniel Osei
Head of Marketing, Meridian Education

โ€œEnrollments from organic search increased 38% year-on-year. The keyword strategy they built covers every stage of the student decision journey.โ€

FAQ

Appointment setting questions answered.

Want to understand what a programme could look like for your business? Let's talk.

Book a Free Call โ†’

Appointment setting is the complete management of your top-of-funnel โ€” prospect research, multi-channel outreach, qualification, and meeting booking. Cold calling is one tactic within that process. We run appointment setting programmes that span email, LinkedIn, and phone โ€” because multi-channel outreach consistently outperforms single-channel.

This varies significantly by market, ICP difficulty, average deal size, and outreach compliance restrictions. In competitive B2B markets, 4โ€“12 qualified meetings per SDR per month is a realistic expectation. We model projections based on your specific market during discovery โ€” and we don't overpromise.

Both models are available. Fully outsourced: we handle everything from list building to meeting delivery. SDR augmentation: we work alongside your existing team, handling the prospecting and outreach while your team handles inbound and warm pipeline.

We agree on your qualification criteria during discovery โ€” typically covering seniority, budget authority, genuine need, and decision timeline. We never book meetings with unqualified contacts just to hit a volume number.

GDPR (UK/EU), CAN-SPAM (US), CASL (Canada), SPAM Act (Australia), and PDPA (Southeast Asia) โ€” all managed correctly. We build compliant prospect lists, use permission-correct channels, and ensure unsubscribe and opt-out mechanisms are in every sequence.

Most clients see first positive responses within week 2โ€“3 and first confirmed meetings by week 3โ€“4. Initial weeks involve list validation, sequence testing, and optimisation โ€” which is why we don't promise day-one results. A well-calibrated programme running at month 2 significantly outperforms anything rushed to launch.

Ready to Fill Your Calendar?

Let's build your appointment setting programme.

Book a free discovery call. We'll map your ICP, review your current outreach approach, and show you what a structured programme would look like for your specific market.

Book a Free ConsultationView Case Studies